David May, CEO and founder, is a sales and marketing executive who was one of 4 individuals responsible for opening the first U.S. subsidiary of the Lancaster Group, which grew from $0 to $150 million in 3 years making it the 5th largest cosmetic company in the U.S. Prior to Lancaster, he was Vice-President, General Manager of Aramis International, a division of the Estée Lauder. At Aramis, he was responsible for sales and marketing, new product development, operations, finance and a field organization in 25 countries. During his tenure, sales increased from $58 to $108 million and the division became twice the size of its nearest competitor. Mr. May has also had experience in publishing as Associate Publisher for both The New Yorker and Town and Country.

David May has previously developed a product range for The Greenhouse, one of the most prestigious destination and day spas in the US. With Aurelian Lis, he also developed an ayurvedic spa line for Marisco, a multi billion dollar Indian packaged goods concern desiring to enter the US market. David May can be contacted at dmay@prescribedsolutions.com.

Aurelian Lis, Chief Operating Officer of PRESCRIBEDsolutions, joined the company in its infancy, as he recognized a huge unmet need for patients who cannot easily get truly customizable skincare products.

Mr. Lis is a senior marketing and sales executive with global consumer goods experience. He has a strong track record in building profitable businesses, operations management and managing and developing people.

Before joining PRESCRIBEDsolutions he was the Chief Operating Officer, Commerce for dELiA*s Corp, a leading marketer to teenage female consumers and was responsible for five e-commerce websites. During his time at dELiA*s Corp, he implemented management, human resource and technical systems as the company raised $100 million in an IPO and successfully grew from 25 to 180 employees. Prior to joining iTurf, Mr. Lis worked for Unilever PLC in a variety of strategic, operational and sales capacities on brands including Elizabeth Arden, Cerruti and Lagerfeld. He has also held board positions on trade associations including the Director of Cosmetics for the Duty Free Confederation. Aurelian Lis received an MBA with distinction from INSEAD in Fontainebleau, France and was awarded a first class honors degree in Physics from St. Peter's College, University of Oxford. Aurelian Lis can be contacted at alis@prescribedsolutions.com.

To reach the PRESCRIBEDsolutions' sales team, please send an email to sales@prescribedsolutions.com or call customer service at (212) 929 9915.



PRESCRIBEDsolutions' Board of Advisors


Simon James Critchell was born and raised in England. After being awarded a BA at King’s College, London and later an MBA from INSEAD, he began his career with the Luxury Division of L’Oréal, first in Paris and then Canada. In the early 80’s, L’Oréal moved him to New York, where he was appointed President of the Lancôme luxury cosmetics division of L’Oréal USA. After a highly successful period at the helm of Lancôme in the US, he was persuaded by the Richemont Group to take on the position of President and Chief Executive of Cartier in 1990. He remained in this position for 10 years before being appointed Chief Executive of Richemont North America.

In 2001, Simon Critchell moved to another Richemont brand, this time as CEO Worldwide of Alfred Dunhill Limited in London. Four years later, with the image and consumer perception of that quintessentially English brand substantially changed, and the Company’s main product families growing strongly, he has decided to move on to more entrepreneurial activities and will be leaving the Richemont Group at the end of March 2006.

Simon Critchell’s career has given him considerable exposure to retail and wholesale distribution in a variety of luxury products and markets. He holds strong views on the importance of exclusivity in the marketing of luxury goods.

In New York, Simon Critchell sat on the board of several jewelery industry associations, as well as the Board of the New York Academy of Art. He was also a member of the Corporate Council of the Whitney Museum of American Art.

Simon Critchell was the first outside investor to recognize the potential of PRESCRIBEDsolutions in 2003: both the uniqueness of the proposition and the talent of its management.

William Campbell is currently a Senior Advisor for JPMorgan Chase & Co. where he was previously Chariman of Chase Card Services, the nation’s second largest credit card organization. Chase has 87 million credit cards issued with annual sales volume of $269 billion and over $125 billion in loans. Prior to that, Mr. Campbell was Chairman of Card Services at Bank One, which was merged into JPMorgan Chase & Co. in July of 2004.

With an extensive consumer products and financial services management background, Mr. Campbell also serves as President of Sanoch Management, a consulting and investment firm for financial companies, start-ups, and venture capital firms.

Before forming Sanoch Management and joining Bank One, Mr. Campbell oversaw Citigroup’s Global Consumer Business, including global branch banking and credit cards. He became Chief Executive Officer of Global Citibank in 1996 and Chief Executive Officer of Global Consumer Business a year later.

Prior to joining Citicorp in 1995, Mr. Campbell spent 28 years at Philip Morris, including five years as Chief Executive Officer of Philip Morris USA.

Mr. Campbell is also on the board of various non for profit organizations; Brooklyn Academy of Music, The Byrd Hoffman Watermill Foundation and The Woodrow Wilson Institute.

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